Retail
Decathlon opens 10th Bogotá store, eyes 5 Colombian openings
Decathlon Colombia expansion hits 22 stores with a tenth Bogotá opening at Santafé mall, and two more planned for a record five in 2026. See the numbers.
Retail
Running retail: run specialty shops, sporting-goods chains, direct-to-consumer, e-commerce and resale.
Retail
Decathlon makes 14 times more per store than Sport 2000. Now it wants half of its rival’s buying arm
Decathlon is negotiating a 50% stake in Sport 2000’s central buying company. In France it has fewer than half as many stores as Sport 2000 but six times the revenue.